Home - Neura: Behavior Intelligence for data-driven strategic decisions

MOBILITY & TRANSPORTATION

Maximize ridership and pinpoint future strategic growth

Real-life insights enabling mobility companies to anticipate and qualify demand, resulting in cost effective planning and increasing revenue

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URBAN PLANNING

Better serve residents with visibility into neighborhood level needs and preferences

Insights into population movement and real-life behavior enable city officials to make smart relevant decisions for effective planning and efficient use of resources

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PUBLIC HEALTH

Adaptivly prioritize municipal population health resources

Measure the impact of health programs and healthcare accessibility on each neighborhood

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RETAIL

Relying heavily on data to stay relevant

Adapt to market trends, measure visitation rates and foot-traffic by brand or branch

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TRAVEL

Provide a better travel experience with advanced insights

Travel insights isn’t just about where travelers are coming from and going to, it’s about understanding in desdination behavior. Where they stay,visit, shop and what kind of services they need

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Demand Discovery
Identify high demand hotspots of activity to pinpoint allocation of services in order to maximize usage and operational efficiency
Market Expansion
Recognize areas of the fastest potential distribution of services in order to identify growth opportunities and gain market share
Rider & Driver Segmentation
Discover personas and behavioral traits to uncover segments of riders for an accurate multimodal match of services with real needs and preferences of each neighborhood
Market Intelligence
Uncover market trends and gain visibility into industry market share and brand engagement for strategic data-driven solutions

Behavioral Intelligence Platform

Neura empowers organizations to drive strategic, data-driven decisions based on large scale human behavior and activity signals. The Behavior Intelligence Platform transforms vast amounts of anonymized data into actionable, impactful and monetizable insights based on population behavior and lifestyle.

See use cases for your brand

Mobility EV Charging Stations Micromobility Ride Hailing Transportation Urban Planning Public Health

Business Travelers
412
380
Tourists
356
394
Morning Commuters
412
380
Multimodal Riders
193
221
EV Drivers
253
216
Bus Riders
289
385
High LTV Riders
178
241
Train Riders
382
289

Demand Discovery

See Real Time Demand to Make Strategic Data-Driven Decisions

Maximize optimum resource allocation by gaining visibility into real demand using heat mapping. See clusters and cohorts in an area, category, and on a brand level.

Adjust supply and address key concerns to implement the right solutions matched with specific demands.

Insights include: Peak arrival & departure times, origin and destination, mode split, revenue potential distribution, optimal station locations, and more…

Market Expansion

Uncover Commute Patterns to gain Market Share

Optimize planning and operations by identifying ridership distribution over time, distance and frequency.

Understand and anticipate mobility needs for smart allocation of stations and vehicles.

Insights include: Foot traffic rates, time spent in venue, top visitation categories, providing an in-depth understanding of visitor POI.

Behavioral Segmentation

Identify Personas to Provide the Right Solutions

Build better consumer services by differentiating rider/driver types and trip purposes.

Includes an added layer of data to provide a more tailored customer experience to link services with real-life needs and preferences of each neighborhood.

Insights include: Driver types, trip purposes, POI by category or brand and more.

Market Intelligence

Understand the Market to Recognize Real Market Potential

Zoom out for a macro view of available market share by seeing brand comparisons.

Visibility into brand sharing and engagement metrics in order to realize the full growth potential.

Insights include: time share, brand sharing metrics, modes of transportation, trends over time, and more in order to see segment revenue potential.

Dekui Zhang
Executive Director, Lenovo Smart Device Development

"Neura's AI enabled us to make data driven decisions and effectivly plan and operate our services - impacting operational efficiency with actionable insights"

How do I get started?

Connect with us and we'll set you up with a member of our team to dive deeper into Neura's platform and share specific use cases that are relevant for your company or organization

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