Ask yourself, do you want your media and music app to understand the moments and situations in your users’ lives? Do you know your users’ personas and can your app adapt and anticipate their needs throughout the day to deliver content that is situational and meaningful to the moment they are experienced?
Whether running for a bus, or walking through an airport, transportation heightens stress levels. While users appreciate the value transportation apps bring them, they are also incredibly frustrated when these apps don’t meet their expectations. When someone is traveling, more than ever, they need the appropriate information at the appropriate time. Relying on time-based reminders results in missed connections, mad users, and for the app producer – churn!
Neural-enhanced AI fuels user aware experiences that predict the user’s needs and reacts in the-moment to changes.
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