Urban Intelligence

Better serve residents with visibility into real needs and preferences

Insights into population movement and real-life behavior enable city officials to make smart relevant decisions for effective planning and efficient use of resources

  • Demand Discovery

    Leverages a wide set of human behavior based indicators to maximize sustainable planning with optimum utilization of budgets

  • Market Expansion

    Analyze behaviors such as foot traffic rates, visitation duration and frequency, and parking habits, providing an in depth understanding of POI visitor personas for smart allocation of resources and communication

  • Population Segmentation

    Includes an added layer of data showing the type of persona in a segment and shows lifestyle habits to better serve visitors and residents

  • Competitor Intelligence

    Incorporates comparisons metrics of inner city traffic, popular throughways and consumer activities to attract commercial interest

Demand Discovery

See Real Time Demand to Form Strategic Data-Driven Solutions

Maximize optimum resource allocation in an area by addressing key concerns such as accessibility, infrastructure and resident safety needs.
Implement the right solutions to combat congestion with the necessary information
like worker peak arrival & departure times coupled with origin and destination points

Market Expansion

Understand Population Behavior to Anticipate Needs

Optimize urban planning by identifying visitor distribution over time, distance and frequency.
Know the type of services to offer with insights into foot traffic rates, parking habits & transport mode to POI

Population Segmentation

Identify Personas to Build Better Relationships

Provide a more tailored experience by differentiating between different resident and visitor types and trip purpose.
Decipher persona segments to accommodate citizens, support departments and mobilize the right partners.

Competitor Intelligence

Understand the Competitor Landscape to Recognize Real Potential

Zoom out for a macro view of available market share by seeing city, resident and visitor comparisons.
Understand the full potential with effective positive communication impacting the local economy, attract investment and garner support for elected officials.

How do I get started?

Connect with us and we’ll set you up with a member of our team to dive deeper into Neura’s platform and share specific use cases unique for your company or organization

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Neura merges with Otonomo bringing mobility intelligence to the mobility, transportation and automotive industries. Read More

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