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Media & Entertainment

Entertainment for every mood and situation.

The State of Engagement

Apps that keep us entertained and informed, from news to music to movies to sports to books, are daily drivers of engagement. Netflix, Spotify, and social media apps are leading the way, but many niche players have also sprung up to meet the ever-changing tastes of hungry users.

In the golden age of information abundance, consumers rely on media & entertainment apps to push only the content that matters, at moments that they are actually available to consume it. Neura can help you identify users that like reading the news during their morning commute, listening to workout playlists at the gym, and watching shows before going to sleep.

Uncover moments of availability

Delivering the right music playlist to the right user at the right moment starts with understanding when each user is motivated and available and then suggesting content that matches their context.

Reactivate unengaged users & retain subscribers

If you're seeing high churn, one of the first things you should investigate is notification fatigue. If you are consistently delivering content to users at the wrong time, they will be more likely to churn.

Adjusting your strategy to engage users when they are available is a great strategy to bring them back.

Increase recurring subscriptions

Users are more likely to subscribe to premium when they receive benefits through valuable features and services. Use timely Neura reminders to usher in the next level of personalization.

Want to see Neura in action?