The State Of Engagement
At the frontier of mobile technology, the digital patient experience is vast and has tremendous potential to redefine the way we experience the healthcare ecosystem. The mHealth market accounted for over $23 Billion in 2017 alone. Despite barriers relating to regulation, patient acceptance, and privacy concerns, the industry is estimated to grow more than 35% annually over the next three years, resulting in more than $370 Billion in healthcare cost savings worldwide.
Digital Health, Fitness, & Wellness apps can leverage patient behavior data and engagement insights to personalize experiences and deliver solutions that drive patient choice, improved adherence, and informed decision-making.